By: Yadira Y. Caro
Greydaliz Rivera calls herself a “bicha cool” or its closest English translation, a “cool bitch.” Through her daily Spanish language podcast, she speaks and shares daily inspiration to other “bichas cool.” The name refers to a woman who does not care about being nice or expresses unpopular opinions. However, she does enjoy doing good through entrepreneurship.
Greydaliz first recorded her podcast in January 2018 from a closet in her apartment in Texas. Originally from Puerto Rico, she had moved to Texas with her daughter and then boyfriend to find a better future after Hurricane Maria hit the Island in 2017. A year and over 400 episodes later, she is back in Puerto Rico living in a house she built on her own. Surpassing her goal of a year of daily podcasting, she is now able to earn a living from her various passion projects including mentoring and coaching, podcast workshops, and now her own line of inspirational t-shirts.
Just as thousands of women in Puerto Rico and abroad, I also became an avid listener of these 10-15 minutes podcasts. The subjects include tips on becoming an entrepreneur, time management, tools you can use and other topics based on multiple books she has read throughout the year. She also shares her daily struggles of dealing with entrepreneurship and motherhood, relationships and self-care. In this interview, we talked about her experience of empowering women through podcasting.
How would you describe what you do?
I am a researcher and I want people to find what they are a capable of. I am mainly a podcaster now and I want to use my voice and my experience to be a model to other women. For me, the best way to help other people is just showing how you do it.
What made you decide to do a daily podcast?
I wanted to make content creation a habit. I know that if you want to learn something, you have to do it daily. I wanted to create content as a lifestyle, not just as a hobby I do once a month or whatever. I wanted to do it every day because for me that is the best way to learn something.
When I first listened to the first podcast that you did, I loved it because it was not a “perfect” podcast. You decided to just launch it and improve throughout the way. How do you feel the podcast has changed from that first episode?
A lot, I’m more fluid, more real, more spontaneous. Its now part of my day and I have changed a lot in the past year. I adapted the format to my new lifestyle, to my new routine, to my new needs. It has changed a lot but it feels more real, more connected, more me. It involves less planning and more about documenting (daily life).
How you pick the topics for your podcast? It must be a challenge doing it daily.
For me it is not that difficult because I read a lot. I have a big community now: a lot of women ask me many questions and I use those questions to make an episode. I get inspired with my experience as a mom and businesswoman. I mix everything: some days I want to talk about something and I just think of a perfect podcast with the perfect situation and I put it all together for an episode.
What has been one of the greatest challenges that you’ve had in the past year since you started this podcast?
I think the most difficult challenge that we have as humans to overcome is our mind. If you want to do exercise or have a healthy life, want to do a daily podcast or whatever is your goal, your mind is going to say ‘no, not today, maybe tomorrow, you are tired, why don’t you have a cookie.’ You have to control your mind. If you control your mind and you build a habit, you can do whatever you want.
You also have given workshops on how to podcast. What’s a key piece of advice you give to those people who are interested in making a podcast?
The first one is that you have to be comfortable with yourself. You have to be you. You have to take whatever you are, and be proud. You have to speak to the world like you are and then you will be able to be fluid, to express more comfortably. Like me, I don’t speak English! I am not thinking about the pronunciation or the verbs, I try to do it with intention. As a person, I do my best. People love that! Be real.
“You have to control your mind. If you control your mind and you build a habit, you can do whatever you want. “Greydaliz Rivera
How would you describe what you’re doing in terms of mentoring and coaching?
For me mentoring is that you know some things, that you are ten steps ahead me and you have the good intention to help me and to help out other people. Ultimately is to have some knowledge and just want to share it with the world.
What kind of projects do you have coming up that you combine with your podcast?
I have my t-shirts and I want to do other products like boxes and bags. This is just the beginning because I am a very ambitious woman. I am also working with an application that is taking me longer than what I had planned, but it’s coming this year, and I’m preparing an online course on podcasting.
What are two or three key resources you recommend?
In the podcast area I am always listening to new programs. I just recommend you go to the search bar and put the topic that you are interested in. You are going to have many choices because every day there are more people in this podcasting world. In the book area, I just read three very good books: Profit First, This is Marketing from Seth Godin and The Power of Now.